Sunday, November 9, 2008

Froogle now Google Product Search



What was formerly known as Froogle is today well known as Google Product Search. Product search service was launched by Google Inc., this lets users compare price of different products online. The most interesting feature is that Google does not make commission on sales, it listing is completely free. Its all upto you you may or may not submit your product using Google base still Google will find you. For product inclusion a vendor or company can submit its product using Google Base (individual product or bulk products). A company may submit its website information in Google for fast listing but it is not mandatory, without search engine submission also a website is indexed and crawled by Google. Google crawler if finds your website selling some product then feeds its information to Froogle or Google Product. A vendor product is listed automatic in Google product search database. Still, a vendor can buy sponsored listing (through Google Adwords) so that it appears on the right side of product search result pages.

Visit Google Product, by just entering your query in product search box you can obtain details of your desired product.




Have a look at Google product search beta version with data feed option.




What is Froogle?

Product search service was launched by Google Inc. in year 2002 and was called Froogle and was invented by Craig Nevill-Manning. The most important service that it provides to its users is price comparison service for different products. The service provides comprehensive product information online. All necessary information of the product for sales online is available, Google using its search technology locates places where the product is available for online sale and also provides all the purchasing information. On 18th April, 2007 Froogle was renamed Google Product Search.



Different product families covering slew of industry verticals and more specific product and categories listed under the broad categories are found. So myriad of product types are available and user can filter the search result by using advance product search form. You can customize your Google product search result by setting search option to all words, exact phrase and so on. By limiting products display by limiting to price range. A user may or may not filter search results and can get list or grid view.





Various options are displayed at the bottom to refine your product search and find the best product that you have been looking for. Sellers name, rating, reviews are also displayed along with the product for sale.



With release of updated version merchants can set up their accounts and can start selling their products, setting account is free no cost associated like cost per click or so.



Devices supporting Wireless markup Language using them you can easily access Google Product Search and use the service (e.g. mobile phones, wireless devices). All that counts is whether single product or bulk. In case you have to sell many items you need to create data feed – incredible opportunities with Google product search – Froogle. Every product has thumbnail image, price and description attached with it for display. Results can also be sorted based on product relevancy, pricing (low to high), pricing (high to low), product rating and sellers rating. The results published are limited to one item per store.

Visit my blog for more information on Google Base in my next post.

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